I was so excited to peruse the many brands that will be donating 15% of products especially designed to help the Breast Cancer Research Foundation at a special press preview recently! Not surprisingly, many of these items are pink, the official color of breast cancer awareness. So glad to see that my pals at Macy’s are up at bat with their wonderful pink robes from their house brand Charter Club and the great casual wear brand Ideology. Also involved in this campaign is the legendary David Yurman, Kate Spade, telefora.com, K2 Skiis, Ouidad, Conair (whose pink Fashion Curl is a very revolutionary and easy way to create curls and waves), and many major makeup and fragrance brands including Estee Laude, La Mer, Bobbi Brown Darphin, Tom Ford Beauty, Prescriptives and Tommy Bahama Fragrances. Even Alex & Ani created one of their special themed bracelets called Spiral Sun with gorgeous pink sun charms for only $38! Speaking of jewelry, their is a Mimi Locket for you sentimental types that is old-fashioned with a modern twist! Speaking of modern, the Aimee Kestenberg bags are super fresh and innovative–with tons of room! For more info on these products and where to buy go to http://www.bcrfcure.com/shop-pink.